Effective Web 2.0 SEO And Link Building Strategies

Web 2.0 sites are all the rage nowadays when it comes to internet marketing and SEO strategies. This should not surprise anyone, given the fact that social media and social networking sites are now among the most-visited websites on the internet. In fact, Facebook is now head to head with Google on the top position as the websites which are visited by the most number of people on a daily basis. 

Furthermore, Facebook has a strong and a very active members base that is now over half a billion. With the rate that it's been growing for the last few months, it will only be a matter of time before we hear them announce that they broke the one billion members mark. And this is for Facebook alone. Imagine the number you will come up with if you add the number of users from other huge web 2.0 sites like Twitter, LinkedIn, YouTube, StumbleUpon, etc.

Millions of people visit web 2.0 sites every single day. If you are an internet marketer and you aren't making use of them as marketing tools, then you are missing out on a plethora of opportunities. 

To help you get started on how you can take advantage of web 2.0 sites to further your SEO, link building, and marketing strategies, keep in mind the following tips:

1. Take advantage of the power of blogs. Blogs are very effective in building links towards your main website. Search engines in particular love blogs because they are constantly being updated with fresh and unique content. There are a lot of blogging platforms out there that you can use. The most popular of these are Blogger, Wordpress, LiveJournal, Tumblr and Typepad. Blogs not only passes quality link juice, they are also very effective in driving traffic to your other websites.

2. Be active in social networking sites like Twitter, Facebook and LinkedIn. Always make a point to share your sites by placing links in your status updates and tweets.

3. Make use of online article directories. There are literally hundreds of article directories out there. You don't have to make use of all of them. Just pick the ones most appropriate to your type of content then stick to them. Article directories are not only good places to build links, the amount of traffic they can drive towards your website can be very substantial as well.

4. Utilize social bookmarking sites. These are sites where you can submit links to your websites or blogs. The most well-known of these include Reddit, Mixx, StumbleUpon, and Digg. A submission of yours that go popular on one of these sites can bring in thousands of visitors towards your site. When this happens, expect numerous links to point to you as well.

5. Last but not the least, be active. Success in web 2.0 sites depends on how good and how often you participate with what's going on around the web.

Utilizing web 2.0 sites for SEO and link building purposes can be very confusing at times but you will sooner or later get the hang of it.